PPSO MONTHLY MEETING ON MONDAY, FEBRUARY 6TH
Kohler Catering Center
4572 Presidential Way, Kettering, Ohio 45429
5:30 pm Social 6:00 pm Dinner 7:00 pm Meeting & Presentation
Lighting & Posing
with
Jon & Linda Johnson
The photography business has changed significantly over the last several years. Since the demise of film, and the ability of some of our clients to buy a high end digital camera and start shooting for friends, there is a new level of price competition. Some of them call themselves professional photographers. But, since they have great jobs with benefits, many have no overhead at all and charge very little for their photography, and they are happy because they have a real job to pay the bills.
How do you stay in business and make a living and pay the bills? To survive today you must be able to set yourself apart from those who buy a good digital camera and think that makes them a professional photographer. You must offer things that the other ‘photographers’ can’t or won’t do. Your photography needs to stand out because of your posing and lighting, but also because of the “SENIOR EXPERIENCE” that you give your clients. You have to create an experience that they will tell their friends about and which has value.
Join us at the PPSO meeting this month with Jon & Linda as they pose, light and shoot on location with a studio setup. They’ll demonstrate how they select their areas on location as well as how they pose and shoot with fashion flair. They will share what creates their “senior experience” that has students talking and sharing with their friends and which brings you more clients. Then they will share what they do to with the images after capture. That is where the magic continues.
Jon has had many awards over his 27 years in photography. He was named Swimsuit Illustrated Photographer of the Year in 1996, Swimwear International Photographer of the Year 1997, PPO Photographer of the year in 1997 & 1998, Mid-East Photographer of the year 1997, CPP of the year 97 & 98. Jon was President of PPO 2007. He received the PPA National Award in 2009 and the Walter Troup Award 2010. Jon is also a PPA approved affiliate judge.
Linda, in her 20 plus years as a photographer has won numerous awards as well, including Ohio Artist of the Year, and Top 10 Ohio Photographers. Both have won numerous Kodak Gallery and Fuji Masterpiece Awards as well as PPA photographer of the year awards, along with many Court of Honors and PPA Loan image awards.
Here are some samples of their work:
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